🎙️ 203. Stop Underselling Your Lettering Work!

👉 Download the free Pricing Calculator here: martinaflor.com/pricingcalculator

💸 Ever charged too little for your work? I once sold a logo for $500… only to see it used in a global rebrand worth millions. That mistake completely changed how I price my lettering work. In this video, I’ll show you the mindset, strategies, and tools you need to stop underselling yourself and start charging based on the true value you create. From shifting away from hourly rates to mastering value-based pricing, I’ll walk you through real examples, market benchmarks, and my free Pricing Calculator so you can confidently set your rates.

🔗 Links Mentioned in This Episode:

🎁 Want to build a client-ready portfolio that works for you?

Download my free Lettering Success Secrets Guide, packed with practical tips to elevate your creative brand and grow your business: 👉 https://martinaflor.com/guide

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Tags: Lettering Design, Hand Lettering, Custom Typography, Creative Career, Graphic Design, Illustration, Stand Out Creative Market, Martina Flor, Open Studio Podcast, Lettering Artist, Build Creative Business, Design Specialization, Lettering Workshop, Freelance Artist

Categories: Graphic Design, Lettering, Creative Business, Career Development, Illustration