Have you ever looked back and wondered what you’d change if you could start your creative career all over again? In this episode of the Open Studio podcast, I share the three biggest lessons I’ve learned in over a decade as a lettering artist, and what I’d do differently if I were starting from scratch today.

Whether you're a beginner lettering artist, illustrator, or creative entrepreneur, this episode offers real-world advice that can help you skip unnecessary struggles and make smarter decisions from day one.

In this episode, we cover:

• How Becca transitioned from beginner to full-time calligraphy educator
• The story behind Workshop Week (including early failures and how it grew!)
• The mindset shift from competition to community
• Tips for growing a loyal creative following
• The behind-the-scenes of building online events for artists
• Why being visible matters—and how to do it in a way that feels good

This is an honest and encouraging look at what it really takes to grow a creative career—and why you don’t have to do it alone.

🎉 Join Workshop Week for FREE!

Workshop Week is a free online event that brings together thousands of artists and creatives from all over the world. You’ll get to take live classes, connect with fellow creatives, and discover new tools for growing your art and business.

👉 Click here to register now

🔗 Links Mentioned in This Episode:

Follow Workshop Week: @theworkshopweek
Subscribe to Open Studio:
Stay up to date with the latest tips and strategies to grow your creative business by subscribing to Open Studio on your favorite podcast platform.

Workshop Week: https://www.workshopweek.co

Follow Becca on Instagram: @thehappyevercrafter

To access the full show notes for this episode, click here: ⁠⁠⁠https://martinaflor.com/podcast

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Tags: Lettering Design, Hand Lettering, Custom Typography, Creative Career, Graphic Design, Illustration, Stand Out Creative Market, Martina Flor, Open Studio Podcast, Lettering Artist, Build Creative Business, Design Specialization, Lettering Workshop, Freelance Artist

Categories: Graphic Design, Lettering, Creative Business, Career Development, Illustration