My name is Martina Flor, I’m a lettering artist, author and educator.
Martina Flor combines her talents as both a designer and an illustrator in the drawing of letters. Based in Berlin, she runs one of the world’s leading studios in lettering and custom typography, working for clients all over the globe such as The Washington Post, Vanity Fair, HarperCollins, Monotype, Etsy, Adobe, Mercedes Benz, Lufthansa, and Cosmopolitan, among many others.
Martina Flor earned her Master’s in Type Design from the esteemed Royal Academy of Art in The Hague, The Netherlands. Since then she has dedicated a large part of her time to teaching lettering and type design.
Martina travels extensively within and outside Europe to help designers cultivate their skills through workshops and to present her work and insights at conferences, such as TEDx and Adobe MAX.
Author of
Martina’s book The Golden Secrets of Lettering was published in 6 languages: German, Spanish, French, Portuguese & Japanese.
Martina’s book The Golden Secrets of Lettering was published in 6 languages: German, Spanish, French, Portuguese & Japanese.
Martina’s book The Golden Secrets of Lettering was published in 6 languages: German, Spanish, French, Portuguese & Japanese.
Martina’s book The Golden Secrets of Lettering was published in 6 languages: German, Spanish, French, Portuguese & Japanese.
Martina’s book The Big Leap is published in English, Spanish and Portuguese and German.
Martina’s book El Gran Salto is soon to be published in English, Spanish and Portuguese.
Martina’s book El Gran Salto is soon to be published in English, Spanish and Portuguese.
Martina’s book El Gran Salto is soon to be published in English, Spanish and Portuguese.
The team
With a small and powerful team of great talent, Studio Martina Flor goes above and beyond to serve our clients and nurture our students. You'll love working with us.
MARTINA FLOR
CEO & Lead Instructor
ELÍAS PRADO
Senior Designer & Instructor
CARLA BONOMINI
Academy Coordinator & Community Manager
ZÜHAL CELIK
Administrative Assistant
NATASHA PINTO
Email Marketing
ALLIE VILLAMOR
Social Media Manager
Honors & Awards
CommArts Typography Awards 2020, TypeCon 2018 Keynote Speaker, Jury member at ADC Awards 2018, CommArts Typography Awards 2018, CommArts Typography Awards 2017, TEDx Río de la Plata Speaker, Print Mag Type & Lettering Awards 2015, CommArts Typography Awards 2016, Jury member at LAD Awards 2017.
Selected Clients
Penguin Random House, The Washington Post, Vanity Fair, Harper Collins, Monotype, Etsy, Adobe, Mercedes Benz, Lufthansa, Cosmopolitan, Harrods.
Inspiring people all over the world
Martina loves her work and enjoys sharing her experience and story with others. If you run a design conference, work at a university or a company, get in touch to schedule a speaking engagement. Martina's talks cover a wide range of topics such as the importance of typography in our daily life, how to make a career as a lettering artist, the process of creating lettering among others.
Would you like to commision us for a project or have questions about our trainings?
Studio Martina Flor
Sparrstraße 20,
13353 Berlin, Germany
(by appointment only)
[email protected]
tel. +49 (0) 1703529434
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Sparrstraße 20,
13353 Berlin, Germany (appointment only)
+49 (0) 30 33877574
Sparrstraße 20,
13353 Berlin, Germany (by appointment only)
+49 (0) 30 33877574
Sparrstraße 20,
13353 Berlin, Germany (by appointment only)
+49 (0) 30 33877574
Liability Disclamer
©2022 Studio Martina Flor. All rights reserved.
©2019 Studio Martina Flor. All rights reserved.